Introduction

What is Scoor?

Scoor is a complete sales intelligence platform built for high-ticket sales teams, coaches, and agencies. It gives you everything in one place: real-time email verification, AI lead scoring, a power dialer, a Facebook Ads command centre, a pipeline CRM, and deep GHL integration.

Instead of stitching together separate tools for verification, scoring, calling, and reporting — Scoor is the single source of truth from ad click to closed deal.

How it works

Scoor sits between your traffic source and your sales team. When a lead comes in — from a Facebook ad, a funnel form, or a GHL workflow — Scoor automatically runs a 5-step sequence:

1. Verify — MailGuard checks the email address in real time. Fake, disposable, and undeliverable emails are blocked before they touch your CRM.
2. Enrich — Scoor looks up company data, LinkedIn profile, phone validity, and location from the email domain and phone number.
3. Score — The AI scoring engine assigns a 0–100 score based on data quality, fit signals, and pipeline behaviour.
4. Route — Leads are automatically assigned to the right setter or closer based on score, source, or custom rules.
5. Track — Every lead is tracked from campaign → booked call → closed deal, so you know exactly which ads are generating revenue.

Key features

Choose your path

If you are…	Start here
Setting up for the first time	Quick Setup →
Running Facebook Ads	Metaboard Overview →
Protecting a funnel / landing page	MailGuard Installation →
Using GoHighLevel	GHL Integration →
A developer building on Scoor	Public API →